Mobile Health (mHealth) Application Loyalty in Young Consumers

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Publication Type:
journal articles

Publication Year:
2021

Publication Bibliography:

Soni, M., Jain, K. and Sharma, I. (2021), “Mobile Health (mHealth) Application Loyalty in Young Consumers”, Young Consumers, Vol. 22 No. 3, pp. 429-455.

Publication Reference Link:
https://doi.org/10.1108/YC-10-2020-1236

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Publication Title:
Mobile Health (mHealth) Application Loyalty in Young Consumers

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Title of Journal:
Young Consumers

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Volume and Issue:
Vol 22, No. 3

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Page Number(s):
429-455

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