Maute, Manfred F. & William R. Forrester, Jr., (1991) “The Effects of Attribute Qualities on Consumer Decision Making: A Causal Model of External Information Search,” Journal of Economic Psychology, 12(2), 643-666. doi.org/10.1016/0167-4870(91)90004-D.
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The Effects of Attribute Qualities on Consumer Decision Making: A Causal Model of External Information Search
Manfred F. Maute
Willima R. Forrester, Jr.
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