Ling Jiang
Assistant Professor
Email: lnjiang@yorku.ca
Dr. Ling Jiang received her PhD in Information Systems (IS) from the College of Business at City University of Hong Kong. Her research interests focus on user behaviors in online labor markets and user-generated content (UGC) platforms. Her research has appeared in leading IS journals including Journal of the Association for Information Systems (JAIS), Journal of the Association for Information Science and Technology (JASIST) and Internet Research, as well as in top-tier communication journal New Media and Society (NMS). She also presented her research at IS conferences such as International Conference on Information Systems (ICIS) and Hawaii International Conference on System Sciences (HICSS).
Degrees
PhD in Information Systems, City University of Hong KongBSc in Computer Science, Central China Normal University
Research Interests
Ling Jiang, Xingyu Chen, Sentao Miao, and Cong Shi (2024) “Play it safe or leave the comfort zone? Optimal content strategies for social media influencers on streaming video platforms”, Decision Support Systems, 179, Article 114148.
Xingyu Chen, Ling Jiang, Sentao Miao, and Cong Shi (2023) “Road to micro-celebration: The role of mutation strategy of micro-celebrity in digital media”, New Media and Society, 25(12), 3455–3476.
Xingyu Chen, Li Ji, Ling Jiang, and Justin T. Huang (2023) “The bright side of emotional extremity: Evidence from tipping in live streaming platform”, Information and Management, 60(1), Article 103726.
Ling Jiang and Christian Wagner (2022) “A machine-learning approach for research model creation in theory building research”, Issues in Information Systems, 23(3), 100-113.
Xingyu Chen, Yitong Wang, Da Tao, Ling Jiang, and Shaobo Li (2021) “Antecedents of smartphone multitasking: Roles of demographics, personalities, and motivations”, Internet Research, 31(4), 1405-1443.
Ling Jiang, Christian Wagner, and Xingyu Chen (2021) “Taking time into account: Understanding microworkers’ continued participation in microtasks”, Journal of the Association for Information Systems, 22(4), 893-930.
Ling Jiang, Kristijan Mirkovski, Jeffrey D. Wall, Christian Wagner, and Paul Benjamin Lowry (2018) “Proposing the Core Contributor Withdrawal Theory (CCWT) to understand core contributor withdrawal from online peer-production communities”, Internet Research, 28(4), 988-1028.
Ling Jiang and Christian Wagner (2024) “How Low is Low? Crowdworker Perceptions of Microtask Payments in Work versus Leisure Situations”, ACM CHI Conference on Human Factors in Computing Systems, Hawaii, USA.
Ling Jiang and Christian Wagner (2022) “A machine-learning approach for research model creation in theory building research”, International Association for Computer Information Systems (IACIS) Annual Conference, Las Vegas, United States.
Chen, X.Y., Ji, L., Jiang, L., and Huang, J. (2021). “Bright Side of Emotional Extremity: Evidence from Live Streaming Platform”, Wuhan International Conference on Electronic Business (WHICEB), Wuhan, China. (Best Paper Nominee)
Jiang, L. and Wagner, C. (2017) "Understanding workers’ perceived value of participation in micro-task crowdsourcing", Changing Nature of Work (CNoW) Pre-ICIS Workshop, Seoul, South Korea.
Jiang, L., Wagner, C. and Nardi, B. (2015) “Not just in it for the money: A qualitative investigation of workers’ perceived benefits of micro-task crowdsourcing”. 48th Hawaii International Conference on System Sciences (HICSS), Hawaii, USA. (Best Paper Nominee)
Jiang, L. and Wagner, C. (2014) “Participation in micro-task crowdsourcing markets as work and leisure: The impact of motivation and micro-time structuring”, Collective Intelligence 2014, MIT, MA, USA.
Jiang, L. and Wagner, C. (2014) “Structuring time through participation in micro-task crowdsourcing: A time allocation perspective”, 2014 International Conference on Information Systems (ICIS), Auckland, New Zealand.
Jiang, L., Lowry, P. B. and Wagner, C. (2013) “Understanding contributor withdrawal from online communities: The role of cognitive dissonance and emotional change”, JAIS theory development workshop 2013, Milan, Italy.
Jiang, L., Wagner, C. and Schneider, C. (2011) "Perception of injustice in virtual commons: An empirical study on contributors’ withdrawal from online communities", Proceedings of the Diffusion Interest Group in Information Technology (DIGIT) Workshop 2011, Shanghai, China.
Current Courses
| Term | Course Number | Section | Title | Type |
|---|---|---|---|---|
| Winter 2024 | GS/ITEC6970 3.0 | M | Advanced Topics in Info. Tech. | LECT |
| Winter 2024 | AP/ITEC1620 3.0 | N | Object-Based Programming | LECT |
Dr. Ling Jiang received her PhD in Information Systems (IS) from the College of Business at City University of Hong Kong. Her research interests focus on user behaviors in online labor markets and user-generated content (UGC) platforms. Her research has appeared in leading IS journals including Journal of the Association for Information Systems (JAIS), Journal of the Association for Information Science and Technology (JASIST) and Internet Research, as well as in top-tier communication journal New Media and Society (NMS). She also presented her research at IS conferences such as International Conference on Information Systems (ICIS) and Hawaii International Conference on System Sciences (HICSS).
Degrees
PhD in Information Systems, City University of Hong KongBSc in Computer Science, Central China Normal University
Research Interests
All Publications
Ling Jiang, Xingyu Chen, Sentao Miao, and Cong Shi (2024) “Play it safe or leave the comfort zone? Optimal content strategies for social media influencers on streaming video platforms”, Decision Support Systems, 179, Article 114148.
Xingyu Chen, Ling Jiang, Sentao Miao, and Cong Shi (2023) “Road to micro-celebration: The role of mutation strategy of micro-celebrity in digital media”, New Media and Society, 25(12), 3455–3476.
Xingyu Chen, Li Ji, Ling Jiang, and Justin T. Huang (2023) “The bright side of emotional extremity: Evidence from tipping in live streaming platform”, Information and Management, 60(1), Article 103726.
Ling Jiang and Christian Wagner (2022) “A machine-learning approach for research model creation in theory building research”, Issues in Information Systems, 23(3), 100-113.
Xingyu Chen, Yitong Wang, Da Tao, Ling Jiang, and Shaobo Li (2021) “Antecedents of smartphone multitasking: Roles of demographics, personalities, and motivations”, Internet Research, 31(4), 1405-1443.
Ling Jiang, Christian Wagner, and Xingyu Chen (2021) “Taking time into account: Understanding microworkers’ continued participation in microtasks”, Journal of the Association for Information Systems, 22(4), 893-930.
Ling Jiang, Kristijan Mirkovski, Jeffrey D. Wall, Christian Wagner, and Paul Benjamin Lowry (2018) “Proposing the Core Contributor Withdrawal Theory (CCWT) to understand core contributor withdrawal from online peer-production communities”, Internet Research, 28(4), 988-1028.
Ling Jiang and Christian Wagner (2024) “How Low is Low? Crowdworker Perceptions of Microtask Payments in Work versus Leisure Situations”, ACM CHI Conference on Human Factors in Computing Systems, Hawaii, USA.
Ling Jiang and Christian Wagner (2022) “A machine-learning approach for research model creation in theory building research”, International Association for Computer Information Systems (IACIS) Annual Conference, Las Vegas, United States.
Chen, X.Y., Ji, L., Jiang, L., and Huang, J. (2021). “Bright Side of Emotional Extremity: Evidence from Live Streaming Platform”, Wuhan International Conference on Electronic Business (WHICEB), Wuhan, China. (Best Paper Nominee)
Jiang, L. and Wagner, C. (2017) "Understanding workers’ perceived value of participation in micro-task crowdsourcing", Changing Nature of Work (CNoW) Pre-ICIS Workshop, Seoul, South Korea.
Jiang, L., Wagner, C. and Nardi, B. (2015) “Not just in it for the money: A qualitative investigation of workers’ perceived benefits of micro-task crowdsourcing”. 48th Hawaii International Conference on System Sciences (HICSS), Hawaii, USA. (Best Paper Nominee)
Jiang, L. and Wagner, C. (2014) “Participation in micro-task crowdsourcing markets as work and leisure: The impact of motivation and micro-time structuring”, Collective Intelligence 2014, MIT, MA, USA.
Jiang, L. and Wagner, C. (2014) “Structuring time through participation in micro-task crowdsourcing: A time allocation perspective”, 2014 International Conference on Information Systems (ICIS), Auckland, New Zealand.
Jiang, L., Lowry, P. B. and Wagner, C. (2013) “Understanding contributor withdrawal from online communities: The role of cognitive dissonance and emotional change”, JAIS theory development workshop 2013, Milan, Italy.
Jiang, L., Wagner, C. and Schneider, C. (2011) "Perception of injustice in virtual commons: An empirical study on contributors’ withdrawal from online communities", Proceedings of the Diffusion Interest Group in Information Technology (DIGIT) Workshop 2011, Shanghai, China.
Current Courses
| Term | Course Number | Section | Title | Type |
|---|---|---|---|---|
| Winter 2024 | GS/ITEC6970 3.0 | M | Advanced Topics in Info. Tech. | LECT |
| Winter 2024 | AP/ITEC1620 3.0 | N | Object-Based Programming | LECT |
