Publication Type:
book chapters
Publication Year:
2003
Publication Bibliography:
Schweiger, Günter and Andreas Strebinger (2003), "Sustainable Branding Strategies for Food Retailers," in Jahrbuch der Handelsforschung 2003: Neue Erkenntnisse für Praxis und Wissenschaft des Handels, V. Trommsdorff, ed. Cologne, Germany: Forschungsstelle für den Handel [in German].
Publication Reference Link:
Break down of publication data into fields
Publication Title:
Sustainable Branding Strategies for Food Retailers
Author Name:
Strebinger, A.
Co-Author Name(s):
Schweiger,Günter
c
d
Conference Title:
Report Title:
Title of Paper:
Chapter Title:
Sustainable Branding Strategies for Food Retailers
Title of Journal:
Title of Book:
Jahrbuch der Handelsforschung 2003: Neue Erkenntnisse für Praxis und
Conference Name:
City and Province/State/Country:
Editor's Name (if different from Author's Name):
V. Trommsdorff
Volume and Issue:
ISBN/Catalogue No:
Publisher:
Forschungsstelle für den Handel
City:
Cologne, Germany
Page Number(s):
Publication Type:
Publication Category: